Audi’s commercial for this year’s Super Bowl is more scary than funny. Titled “Doberhuahua”, it wants to show people how things can go terribly wrong when people compromise. In this case, the compromise is a crossbreed of a Doberman Pinscher and a Chihuahua, as husband and wife can’t decide over the two established breeds.
The Doberhuahua commercial’s message is clear: don’t compromise when buying a dog… or a car – in this case, the Audi A3 Sedan, which the carmaker says is designed without concessions.
The spot will air on February 2 during the first in-game break after the 3rd quarter kickoff, in the final position of the advertising break.
I don’t know about you, but after seeing this commercial, I kind of miss Audi’s 2013 Super Bowl ad, “Prom”.
You can watch both after the break.
By Dan Mihalascu
VIDEO