Don’t let the soft SUV looks fool you; the new Ssangyong Musso is a proper, body-on-frame pickup truck aiming to combine modern styling with a rugged character.

The new Korean pickup truck is based on the same underpinnings with the Ssanyong Rexton and offers a 1-tonne payload, 3.5-tonne towing capacity and strong value for money.

The new Musso -Korean for rhino- will also offer a segment-leading 7-year/150,000-mile warranty to Ssangyong’s UK customers, along with a refined interior that seats five in comfort.

Power comes from the company’s 2.2-liter diesel engine that produces 178hp (181PS) and 295lb-ft (400Nm) of torque. The new Musso is available with either a six-speed manual or an Aisin six-speed automatic transmission. Both versions come with a selectable all-wheel drive system as standard, which features a low-range option as well. Ground clearance is 215mm.

The interior of Ssangyong’s latest truck claims to be one of the most well-equipped and roomy in the class; DAB radio and Bluetooth connectivity is standard to all models while even the entry-level model gets an eight-inch infotainment system with Apple CarPlay and Android Auto. More expensive trim models get a 9.2-inch system with TomTom navigation.

The range is divided between four trim levels at launch: the base Musso EX, the Musso Rebel, the Musso Saracen and the limited-edition Musso Rhino.

Pricing starts from £19,995 for the EX model, excluding VAT. The range-topping Musso Rhino will be limited to 100 units and is offered only with an automatic transmission, featuring 18-inch black alloys, nappa leather seats, bright bodywork detailing and more. The price for the new Ssangyong Musso Rhino is set at £28,495, excluding VAT.