Lifting a page from General Motor’s not too distant marketing effort with the latest Chevrolet Sonic that was fitted with a special parachute and pushed out of an airplane, Toyota has presented a very similar campaign for its Japanese Domestic Market (JDM) only Spade, which is a sister model to the Porte.
In Toyota’s version, we see a group of American (?) skydivers entering the mini MPV model, which is then strapped onto a helicopter that brings it high up into the air.
Once the skydivers jump out, the umbilical cord is cut and the car gracefully drifts through the atmosphere before the parachute opens and it lands onto the desert.
Scroll through the break to watch and compare Toyota’s skydiving campaign with the one released by Chevrolet last year.
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