The Blue Oval’s rally team is reaching out to its fans through Facebook and asking them to choose a unique roof artwork the Fiesta RS WRCs driven by Jari-Matti Latvala, Mikko Hirvonen and Khalid Al Qassimi at next month’s Rally Finland, which runs from July 28-30, 2011.
“Up until now the Ford Abu Dhabi Team Fiesta RS WRCs have simply featured the Ford logo,” said Will May, Motorsport Marketing Manager for Ford of Europe. “So we’re inviting our Facebook followers to vote for one of several designs we’ve developed under one theme – which is ‘the food that fuels you’.”
The Ford Abu Dhabi World Rally Team commissioned three designs for each driver, which can be viewed on the company’s Facebook page. Ford said the designs with the most “likes” will grace the roofs of the Fiesta RS WRCs that participate in Finland only. Facebook fans will have until the end of June to vote on their favorite design.
“We have a great number of Facebook followers and we’re delighted to give them the chance to directly influence how the Fiesta RS WRCs will appear in Finland,” said May. “The roof designs will be highly visible from overhead and because they will only feature on the Finland cars, they will appeal to model collectors too.”
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