The clever minds over at RKCR/Y&R, a UK-based advertising agency, have created this new print campaign called ‘Passport’ for Land Rover’s rugged Defender 4×4. The ad shows an open passport with the airport stamps outlining the shape of the short-wheelbase Defender. Without using any words, the ad clearly conveys the message that the original Land Rover model is a vehicle aimed at adventurous travelers. Very clever indeed.
Source: Land Rover via Adoholic
PHOTO GALLERY
