FCA design heads Ralph Gilles and Mark Trostle have launched a new “sketch battle” on Facebook.
Created to see who can design the “wickedest and most outrageous” Ram truck, the competition is currently underway and is open to everyone regardless of where they live.
However, time is limited as all submissions must be entered by April 9th at 5 p.m. EST. That’s not very long, but the rules are pretty relaxed as users simply need to include “FCADriveforDesign.com” somewhere on their sketch. Entering is also easy as people simply need to comment on FCA’s sketch battle post or tweet it to @FiatChrysler_NA using the #DriveforDesign hashtag.
Also Read: FCA Seeking High School Students To Design The Ultimate Ram Truck Of The Future
Gilles and Trostle will list their favorites on Instagram this Friday and FCA has released a rendering of the RAMpage to give people some inspiration. It’s a Dodge Challenger-based ute which features a Ram grille and bright yellow splitter guards.
Only a handful of people have entered at this point, but there are already a couple of interesting entries. One of the best so far is a futuristic Ram Power Wagon that recalls the original pickup. It even includes a new interpretation of the RamBox cargo management system.
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The sketch battle is designed to promote this year’s Drive for Design contest which is open to U.S. high school students in grades 10-12. They’re being tasked with creating the “ultimate Ram truck of the future” and entries need to be submitted by May 1st.
Unlike the sketch battle, there are real prizes at stake as students can win a Wacom MobileStudio Pro 16 or an Apple iPad Pro with an Apple Pencil. Three winners will also receive a behind-the-scenes tour of the FCA Product Design studios in Auburn Hills, Michigan as well as a scholarship to attend the Precollege Summer Experience Transportation Design program at the College for Creative Studies in Detroit.
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