Pre-production of the 2021 Ford Bronco is in full swing and a number of striking models are rolling out of the assembly line.
Images shared on social media by The Bronco Nation show the off-roader in colors including Area 51, Cyber Orange, Rapid Red, Iconic Silver, Race Red and Oxford White. Ford has done such a great job with the design of the Bronco that it looks good in every available color.
Read Also: Ford Kicks Off Bronco Pre-Production, Shows Exclusive Lightning Blue Color For First Edition
The Bronco is being built at Ford’s Michigan Assembly Plant and pre-production includes all available variants, including two- and four-door models as well as various trim levels, including the mid-range Outer Banks that is pictured below.
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One color that isn’t depicted in these images is Lightning Blue. Ford only recently announced that it will be offered exclusively on First Edition models. Production of the Bronco First Edition is capped at just 7,000 units, so this color will likely prove to be very rare.
Ford expects to begin customer deliveries of the new Bronco in the spring of 2021. While it remains to be seen how many reservations the automaker has received for the new off-roader, it did confirm that roughly 165,000 refundable $100 reservations for both the Bronco and the Bronco Sport were made in the three weeks after its unveiling. Ford’s vice president of marketing, sales and service, Mark LaNeve, believes that “over 75 per cent” of these reservations will translate into orders.
From December, dealerships will start to work with customers to convert their $100 deposit into an actual order. At the same time, they will confirm any accessories the customer may want, as well as determining the final price and financing options.
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