The blue and orange Gulf livery is one of the most iconic in motorsport, and every time the oil company partners with a racing team, it always leaves fans clamoring for a new iteration of the famed paint job.
Now, after leaving McLaren last year to partner with Williams, the F1 team announced they will be running a special Gulf livery for the races in Singapore, Japan, and Qatar, but there’s a catch: fans get to decide on the design.
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There are four designs competing to be the winner—’Bolder Than Bold’, ‘Cotemporary’, ‘Visionary’, and ‘Heritage’—each one meant to represent a different aspect of motorsport. The first round of voting is currently open, and it’s between ‘Bolder Than Bold’ and ‘Contemporary’. The second round of voting begins on June 5, and it’s between ‘Visionary’ and ‘Heritage’. The winners of these two rounds will then face off in a final vote on June 12 to decide which one will be run in the three races later this year.
Once voting is complete, the winning livery will be displayed on a show car at the Goodwood Festival of Speed for fans to see it up close and personal. We personally love a good one-off livery, especially when it’s Gulf, and it’s made even better knowing the fans get to have a say in the final design.
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Williams team principal James Vowles seems to feel the same, saying: “Our fans have the opportunity to create motorsport history with their livery decision, bringing this partnership to life. I can’t wait to see the winning design and watch the Williams Racing fans cheering the team on.”
Echoing that, Mike Jones, Gulf Oil CEO said: “This project is all about giving fans control and placing them at the centre of our partnership with Williams Racing. We feel strongly that each theme and livery will go down extremely well and look forward to seeing which one the fans choose. We hope that Gulf and Williams Racing fans alike love this vote and get excited about their role in choosing the latest Gulf livery.”
All four liveries are stunners, but we’re particularly fond of ‘Heritage’ and ‘Bolder Than Bold’. We’d like to know, though, which one is your favorite? Let us know in the comments.
