Dongfeng has opened the order books for its latest electric vehicle named the eπ 007, with prices starting at just 159,000 yuan (about $22,400 at current exchange rates), which appears to be quite a bargain for Chinese buyers. Additionally, early bird buyers will receive a special subsidy of 10,000 yuan (US$1,400) that they can apply towards colors, optional extras, accessories, or packages for their order.
The eπ 007 is a stylish four-door electric fastback with a sleek and aerodynamic design, boasting a low drag coefficient of only 0.209 Cd. Its front end resembles that of many other Chinese EVs, featuring slim LED daytime running lights and lower-positioned main headlamp clusters. The absence of a front grille is compensated by an angular crease that running across the width of the car.
Other notable elements of the design include flush-fitting door handles, slender LED taillights, and a retractable spoiler. Chinese customers even have the option to equip the eπ 007 with scissor doors inspired by Lamborghini. These scissor doors are available as part of a special optional package priced at 22,000 yuan (US$3,100) offered for the higher-end 620Pro and 540 Max models.
In terms of dimensions, the eπ 007 measures 4,880 mm (192 inches) long, 1,895 mm (74.6 inches) wide, and stands 1,460 mm (57.4 inches) tall with a 2,915 mm (114.7-inch) wheelbase.
Considering the car’s starting price, one might expect the interior to be stripped of creature comforts. However, that’s not the case. The center of the dashboard features a 15.6-inch infotainment display, while in front of the driver, there’s an 8.8-inch driving cluster that can flip around, a feature reminiscent of the McLaren 720S.
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Dongfeng has even gone the extra mile by outfitting the eπ 007 with front 8-point massage seats, a 64-color ambient lighting system, a premium sound setup featuring no fewer than 20 speakers, convenient 50W wireless charging and facial recognition for door unlocking. It also gets a comprehensive array of 38 sensors that enable various functions, including memory parking, remote control parking, and the company’s advanced driving assistance system.
Powertrain options
The eπ 007 will be available in both battery-electric and range-extended electric variants. The base 53-Pro BEV model features a 56.83 kWh battery pack, a rear electric motor with 215 hp (160 kW) and 229 lb-ft (310 Nm) of torque. It boasts a driving range of up to 530 km (329 miles) on a single charge and accelerates from 0 to 100 km/h (62 mph) in 6.8 seconds.
The mid-range 620Pro variant comes equipped with a larger 70.26 kWh battery pack, a 268 hp (200 kW) rear electric motor, and 236 lb-ft (320 Nm) of torque. It sprints from 0 to 100 km/h in a quicker 5.8 seconds and offers an extended range of up to 620 km (385 miles) on a single charge.
Sitting at the top of the range is the performance-focused 540 Max version featuring the same 70.26 kWh battery pack and two electric motors delivering a combined 536 hp (400 kW) and 472 lb-ft (640 Nm) of torque. This variant accelerates from 0 to 100 km/h in a mere 3.9 seconds and can cover a distance of 540 km (336 miles) on a single charge.
Dongfeng also offers a range-extended version called 200Pro, which incorporates a 1.5-liter engine, a 28.39 kWh battery, and utilizes the same 215 hp (160 kW) and 229 lb-ft (310 Nm) rear electric motor as the base model. This version can travel up to 200 km (124 miles) solely on electric power or an impressive 1,200 km (745 miles) with the 1.5-liter engine serving as a range extender.
