- Tesla replaced premium paint protection wraps with cheaper vinyl wraps that offer less durability.
- Customers can have their Model 3 or Model Y wrapped for $4,000, and the Cybertruck for $4,500.
- The company’s wrapping services are limited to just five U.S. locations, all on the West Coast.
Tesla has made its colorful wrap options for the Model 3, Model Y, and Cybertruck significantly cheaper in the States, and it now seems poised to offer a wider range of color choices too. But, because this is Tesla we’re talking about, after all, we can’t have nice things without a catch. The company has ditched its pricier, higher-quality Paint Protection Film (PPF) wraps in favor of the more basic (read: cheaper) vinyl wraps.
Cost Savings and Trade-Offs
As pointed out by Notateslaapp, Tesla’s previous PPF wraps were thick, durable, and actually protected your car’s paint. But protection costs money (and time), so Tesla decided to cut a corner, roll out vinyl wraps, and slap a “more affordable” sticker on the move. Vinyl wraps are thinner and easier to apply, which makes them faster and cheaper to install. The trade-off is the reduced durability and protection compared to PPF.
If you own an eligible Tesla and want to make it stand out for the holiday season, now could be a good time to do so. However, you’ll need to live in California or Washington, as only certain service centers are participating in the program.
Tesla launched its wrap service last year, initially limited to Model 3 and Model Y. At that time, PPF wraps were priced between $7,500 and $8,000. The service then expanded to include the Cybertruck, which offered five color options, priced between $6,000 and $6,500 for PPF wraps.
Read: Tesla Unveils 3 New Cybetruck Wraps, But There’s A Catch
Now, Tesla has updated its website to confirm that the cheaper, lower-quality vinyl wraps (of course, they don’t say it like that) are now available for the Model 3 and Model Y at $4,000, with wraps for the Cybertruck priced at $4,500. Interestingly, Tesla is no longer listing a specific selection of colors. Instead, after customers make an online purchase for a wrap, a Tesla Advisor will arrange an appointment where they can choose their preferred color and texture. This likely means a wider array of options will be available. Tesla mentions that all wraps are made from polyvinyl chloride and come in matte, satin, and gloss finishes.
Limited Availability of Tesla Service Centers
Unfortunately, there are just five Tesla Service Centers in the US providing wrapping services. Four are in California, including Costa Mesa, Oceanside, Santa Clara, and West Covina, and the other one is in Seattle, Washington.
Tesla says that the wrap installation typically takes a few days and customers may be provided with a loaner vehicle. All wraps from Tesla include a 12-month warranty for any installation defects and a five-year warranty for material defects.
Interested buyers should be aware that Tesla does not wrap door jambs as standard and this is only available for an additional cost. Additionally, Tesla will inspect the paint before fitting the wrap and may direct buyers to have a complete paint correction performed to ensure the surface is absolutely perfect.
