• The interior is clad in Ardent Red leather with bespoke embroidery in Chinese calligraphy.
  • A custom Starlight headliner depicts two dragons flying through the sky.
  • The centerpiece of the dashboard combines four different kinds of wood trim.

For decades, the Rolls-Royce Phantom has been the finest of all luxury sedans. It is the epitome of class and the automotive equivalent of a private jet or a superyacht. But, if you’re the type of person who can’t be seen in any old Phantom and need something unique, Rolls-Royce will happily build you something bespoke – if you have the money, of course. That’s exactly what it’s done with the one-off Phantom Dragon.

Commissioned by a client in China to celebrate 2024, which was the Year of the Dragon, the Phantom Dragon has several custom touches that differentiate it from any other Phantom out there.

Read: One-Off Rolls Royce ‘Goldfinger’ Phantom Has A Real Car-Shaped Gold Bar On The Console

Adorning the exterior is a simple yet glamorous shade of Iced Diamond Black that looks quite unassuming, ensuring this Phantom blends in. While the outside is subtle, the inside is anything but. Gorgeous Ardent Red leather bathes the front seats, dashboard, steering wheel, and door panels. The owner’s family name has been embroidered into the headrests in ancient Chinese calligraphy.

One of the highlights of the Phantom Dragon is the custom dashboard – or as Rolls-Royce likes to call it, ‘The Gallery.’ It’s been crafted from four different types of wood, depicting two dragons enclosed within clouds, and made from 297 individual pieces. The buyer also commissioned a special Starlight headliner for the Phantom with an abstract depiction of two dragons, one in red and one in white. There are also 24 shooting stars incorporated into the headliner.

 One-Off Rolls-Royce Phantom Celebrates Year Of The Dragon

“Our goal for this project was to express China’s most revered symbols and the client’s personal iconography impactfully yet respectfully, while also subtly incorporating Rolls-Royce’s design handwriting,” lead bespoke designer for Rolls-Royce Motor Cars, Shuai Feng said. “In this motor car, our artisans have accomplished this using different mediums, capturing the rich legacy of the region, the client, and the Rolls-Royce brand.”

There’s no word on how much the client spent on the custom Rolls-Royce, but it inevitably came at a significant premium over a standard Phantom.