The reborn Grand Wagoneer is set to take Jeep into uncharted territory, as it will attempt to rival the likes of Range Rover and Porsche Cayenne.
At the Paris Auto Show, Jeep boss Mike Manley told Auto Express that the company’s upcoming, range-topping SUV will enter the premium SUV market for the first time and could set U.S. buyers back by as much as $140,000.
“I don’t think there’s a maximum price ceiling per se for Jeep,” he said. “If you look at the upper end of the segment in the US, for me, the Grand Wagoneer done well can compete all the way through this segment. I’ll use US dollars, pushing the car up to $130,000 to $140,000 may be possible, but we need to establish Grand Wagoneer in its own right first. That’s why I wouldn’t say there’s price ceiling,” Manley confirmed.
As it stands, Jeep’s most expensive model sold stateside is the Grand Cherokee SRT starting at just over $65,000. To justify its possible $70,000-odd premium, the Grand Wagoneer will have to bring with it a host of exciting new technologies, standard features and powertrains.
It is reported that the model could share many of its parts with the Maserati Levante. As such, it might be available with a selection of engines from the Italian firm, including a turbocharged 3.8-liter V8 and a 3.0-liter V6 diesel. Inside, it will be more luxurious than any Jeep before it and inevitably be bathed in leather and complete with a selection of advanced driving modes.
Note: 1989 Jeep Grand Wagoneer and Wagoneer pictured